- Course Introduction
-
Course Introduction
- Course Requirements
-
Chapter 1: Create your Marketing Performance Value Story
-
Chapter 2: Preparing Your Siteimprove Platform
-
Section Overview: The SEO Pyramid
-
Chapter 3: Accessibility and Content Quality
-
Chapter 4: Keyword Research and Targeting
-
Chapter 5: Link Building
-
Chapter 6: Social and SEO
-
Chapter 7: Marketing Analytics
-
Chapter 8: Introduction to Ads
-
Chapter 9: Dashboards for Project Tracking and Reporting
-
Chapter 10: Grow your Marketing Performance Program
-
Marketing Performance Assessment
- Resources
-
Live Q&A
-
Community
-
Course Survey
