- Lesson
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Chapter 1: Key Terms and Definitions
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Chapter 2: Analyzing Data
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Chapter 3: Using Data
- Assessment
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Analytics Fundamentals
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Course Survey
Analytics Fundamentals for the Web
Course 1 of 5 in Siteimprove Analytics Champion Badge
Get a high-level overview of general web analytics principles and measurement, including key terms, the importance of web analytics, and how to use web analytics effectively.
1 hour
Course Objectives
- Define key web analytics terms
- Understand the importance of web analytics
- Understand how to effectively start using web analytics