- Lesson
-
Chapter 1: Key Terms and Definitions
-
Chapter 2: Analyzing Data
-
Chapter 3: Using Data
- Assessment
-
Analytics Fundamentals
-
Course Survey
Analytics Fundamentals for the Web
Get a high-level overview of general web analytics principles and measurement, including key terms, the importance of web analytics, and how to use web analytics effectively.
1 hour
Course Objectives
- Define key web analytics terms
- Understand the importance of web analytics
- Understand how to effectively start using web analytics